Fear of the unknown, and how feelings affect how we handle risk

Brian Zikmund-Fisher is back to talk about how familiarity affects how we feel about risk, and how this can affect the decisions we make. This week's Risk Bites team: David Faulkner (post-production) Brian Zikmund-Fisher (narrative and animation) Andrew Maynard (all the other stuff) Risk Bites is supported by the Arizona State University Risk Innovation Lab, and School for the Future of Innovation in Society Risk Bites is your guide to making sense of risk. We cover everything from understanding and balancing the risks and benefits of everyday products, to health science more broadly, to the potential impacts of emerging technologies, to making sense of risk perception. If you enjoy our videos, please subscribe, and spread the word! #risk #unknown #uncertainty Click here to see more videos: https://alugha.com/RiskBites

LicenseCreative Commons Attribution-ShareAlike

More videos by this producer

What is Epidemiology?

What epidemiology is, and why it's important? Risk Bites provides a simple introduction to what epidemiology is, and how to make sense of epidemiology studies when people's health is on the line. With Mariya Voytyuk. Written, illustrated, narrated and filmed by Dr. Mariya Voytyuk RISK BITES Risk

How do face masks and respirators work?

How do face masks and respirators prevent you from breathing in harmful particles? As respiratory protection against coronavirus becomes increasingly important, Risk Bites dives into the science of face masks and respirators, and explores what makes for good protection, whether it’s a professional

Is public engagement on science a bad idea?

Should people who aren't scientists have a say in what science gets done, and how it is used? This week, Risk Bites takes on the knotty topic of science and public engagement. This video was created to preface a conference session on engaging publics on science and technology -- synthetic biolog