Why Corporate Videos Need a Professional Video Hosting Platform

Introduction: The Importance of the Right Video Hosting Platform

Corporate videos are indispensable today – whether for marketing, internal communication, or training. However, not every video hosting platform is suitable for businesses. Public hosting services like YouTube or Vimeo come with risks and limitations that can be problematic for companies. Concerns about data privacy, lack of branding, and unclear energy efficiency make specialized video hosting platforms like alugha a better choice.

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Requirements for a Video Hosting Platform

A professional video hosting platform should:

• Guarantee data security and GDPR compliance: Companies must ensure that sensitive data remain protected.
• Offer environmentally friendly hosting: Sustainability is becoming a crucial criterion for more and more companies.
• Integrate multilingual features: The easy creation and management of multilingual content save time, money, and resources.
• Provide branding opportunities: Videos should be presented in a brand-compliant environment.

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Comparison: Vimeo, YouTube, and alugha as Video Hosting Platforms in a Business Context

YouTube and Vimeo are well-known platforms but offer different features. Here’s a detailed look:

Criterion	YouTube	Vimeo	alugha
Data Privacy	Dubious, not GDPR-compliant	Data in the USA, partly unclear practices	GDPR-compliant, hosting in Germany
Branding	Limited	Extensive options	Fully customizable, including multilingual player
Energy Efficiency	Not disclosed	Unclear	100% hydropower
Cost Structure	Free/ad-supported	Paid, often expensive for B2B	Flexible, tailored for B2B customers
Multilingual Features	None	None	Integrated and optimized
Analytics	Basic statistics	Good tools, no specialized insights	Detailed insights, tailored for corporate goals

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Numbers, Data, Facts: Why Data Privacy & Sustainability Matter for Video Hosting Platforms

• Data breaches can become costly: According to an IBM study, the average cost of a data breach is $4.45 million (2023). GDPR violations add costs of up to €20 million or 4% of annual revenue. A GDPR-compliant video hosting platform like alugha minimizes these risks.
• Energy consumption of public platforms: In 2022, YouTube's estimated energy consumption was 10 TWh, according to Carbon Trust. Most of YouTube's data centers do not use renewable energy, whereas alugha relies entirely on green hydropower.
• Multilingual videos expand reach: Companies offering videos in multiple languages reach up to 60% more audiences (Source: Common Sense Advisory, 2021).

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Sustainability and Multilingualism as USPs of alugha as a Video Hosting Platform

Energy Efficiency: alugha hosts all videos on servers powered by 100% renewable energy. This significantly reduces the carbon footprint. Companies not only benefit from savings but also position themselves as sustainably acting organizations.

Multilingual Player: The alugha player allows videos to be provided in several languages without needing to upload separate files. This reduces data size and enhances user experience while improving the energy footprint through more efficient streaming.

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Conclusion: Why alugha is the Better Video Hosting Platform for Businesses

Companies committed to sustainability, data privacy, and efficiency cannot bypass specialized platforms. alugha offers:

• GDPR-compliant hosting in Germany.
• A unique multilingual player.
• Sustainability through green power.
• Flexible cost models for corporate customers.

Choose alugha as your preferred video hosting platform – the sustainable, secure, and smart solution for your corporate videos.